December 2011
1 post
Dealer Outreach: What Do YOU Want Us to Develop? →
As the beta stage of TK Connect nears its end, it’s time for us to hit the lab again to put together the next important development project. We have some ideas of what will make 2012 the…
November 2011
10 posts
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Top Gear - BMW
jeremytoth:
I recently shot a couple of BMW’s for Top Gear mag, namely the 118i and the 650i. We took to the streets at night and let them shine.
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Nissan Develops Fatigue-Fighting Seats →
Anyone who has taken a long drive knows that these are going to be golden, particularly if you have challenges with your back. I know this much - I’ll be dreaming of these next time I make the 6-hour trek from Orange County to San Francisco.
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The History of Acura
Via: Automotive SEO
This infographic by our clients at Washington DC Acura breaks down the proud first quarter century for the first Japanese luxury car brand. Click to enlarge.
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Automotive Internet Marketing Tips with JD Rucker:... →
Every week, we will be posting the video tips that JD Rucker puts together. He is doing one a day, 5 days a week. This being the first week, we only have the first 3 videos. Enjoy!
6…
Mobile Uber Alles: Gen-Y Survey by Cisco Shows →
Will it be cake or death?
Okay, assuming cake, which do you value more: Your life or your money? That’s a classic. How about money or job? Too close to one another to choose? Okay, how…
Spreading Website Excellence: Burnsville Toyota,... →
TK Carsites doesn’t just win top awards. We help our clients win top awards.
That’s what happened with Burnsville Toyota, an outstanding Burnsville, MN Toyota dealership and a…
October 2011
1 post
1 tag
5 Ways to Optimize Video for Search
June 2011
3 posts
Top 10 Reasons Social Media Needs To Be Connected... →
We’re big on social media marketing here at TK Carsites. Why? It’s the future. You can’t fight that.
You can link it to your business easily, though. Here are the Top 10 Reasons…
Expert Panel: Solutions to All Your Social Media... →
Often, when auto dealers consider social media, they think of each community as a stand-alone unit and the content posted on each channel as a separate campaign. However, to be truly…
How to Write a Great Blog Post in 5 Steps... →
Blogging has become as necessary as breathing on the internet. It is the smartest way businesses can make their voice come across loud and clear to clients and prospects. When you need…
May 2011
12 posts
Chevy Cruze Commercial: A Great Example of How-To... →
Making video via a commercial or for a video uploading site needs to be an experience for the viewer. No longer do shouting features and prices in a 30-second spot seem appealing, instead, people want to FEEL something when they watch your videos. Since vehicles are one of the highest purchases people will make in their lives, they deserve to be impressed, marketed to in a personal way that...
The Challenges of Going Social and How one... →
For a business to go social, it can be quite a project. In 2010, Lebanon Ford made the decision and commitment to evolve and re-structure the dealership for just such an undertaking….
Link →
The tide seems to have turned for the automotive industry. After a few years of a consistent downward trend, the last year has been strong and demonstrated signs of not only rebounding,…
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The Death and Rebirth of the Automotive Industry
Via: Automotive SEO
Stop worrying about the world ending today. It’s already tomorrow in Australia.
– Charles M. Schulz (Link goes to Fresh Air interview from 1990.)
Win an Exhibit-Only Pass to BlogWorld NY Giveaway! →
One of the other highlight’s was the Exhibit, there, I was able to learn about new online adventures, rub shoulders with Google and many other big online influencers. Not to mention all the swag you can get at the Exhibit (One of the major giveaways I received was a Kodak HD camera). As BlogWorld continues its growth, it has expanded to NYC and Los Angeles, holding the conference now, twice a...
January 2011
1 post
November 2010
6 posts
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"Did you really just say $4000 a month for SEO?"
“Yes Mr Dealer, I did.”
If you would have asked me 2 years ago how much a dealership would be willing to spend on their search marketing, I would have said the savvy dealers that recognized SEO and PPC as necessities would pay up to $1500 a month. Most wouldn’t pay more than $500.
Times have changed. Competition is stiff for car dealers as more are bidding on Adwords and more...
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A Complete List of Automotive Social Networks →
With so many options available and more popping up every week, which automotive social networks are best for you? That’s a question that you should answer by visiting all of the different options and coming to a conclusion based upon your findings.
This link takes you to a list of all of the largest automotive social networks out there currently. Which do we recommend? All of them!
September 2010
1 post
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August 2010
3 posts
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Driving Traffic and Likes to Your Dealership Facebook Page
Building a good Facebook page is not easy. Still, it’s much easier than driving good, quality, relevant traffic to your page. Once you get them there, now you must get them to “Like” your page.
It gets harder as you go, but there’s still something that’s even harder - turning your page into something that is...
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How to Manage Your Online Reputation…and Say “Hello” to a Better Internet Presence
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Automotive SEO Hierarchy of Needs →
From the TK Carsites Blog:
July 2010
23 posts
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Advanced Facebook Page Design for Car Dealers
TK Carsites’ JD Rucker and Erin Ryan discuss some of the essential advanced needs that a car dealer’s Facebook page should have. Banner design and cropping, applications, tabs, custom-FBML — take a listen as they answer questions and help those in the automotive industry put out the best Facebook page they can.
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What to Do (and what not to do) About Reviews
There are companies out there who are promoting the idea of manufacturing reviews to get your ratings on reviews sites up. This is a huge mistake.
By “manufacturing”, we mean creating accounts, logging in, and creating fake positive reviews. There are too many risks involved with doing this. It’s dishonest and unethical. Perhaps most importantly, it’s not hard to get great...
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Car Dealer Facebook Pages: Part V
There were dozens of questions regarding Facebook when we performed our webinar last month. This is the continuation of the answers to those questions. You can see the first batch of questions and answers as well as the webinar itself here: Car Dealer Facebook Pages: Part I.
More Q&A:
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Q: With so many people...
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Car Dealer Facebook Pages: Part IV
There were dozens of questions regarding Facebook when we performed our webinar last month. This is the continuation of the answers to those questions. You can see the first batch of questions and answers as well as the webinar itself here: Car Dealer Facebook Pages: Part I.
More Q&A:
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Q: Which is better to have? A...
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Car Dealer Facebook Pages: Part III
There were dozens of questions regarding Facebook when we performed our webinar last month. This is the continuation of the answers to those questions. You can see the first batch of questions and answers as well as the webinar itself here: Car Dealer Facebook Pages: Part I.
More Q&A:
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Q: What app do you suggest for...
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Car Dealer Facebook Pages: Part II
There were dozens of questions regarding Facebook when we performed our webinar last month. This is the continuation of the answers to those questions. You can see the first batch of questions and answers as well as the webinar itself here: Car Dealer Facebook Pages: Part I.
More Q & A:
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Q: Do the TK social apps cost $$...
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Car Dealer Facebook Pages: Part I
In June, we performed a webinar for dealers called The 7 “Must-Haves’ on Your Dealership Facebook Page. You can see it below. After the video, we have a series of questions that were asked - the answers are there.
Feel free to contact us if you have any further questions or to discuss TK Carsite’s social media packages.
The 7 “Must-Haves” on Your Dealership...
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Proven Internet Marketing for Fixed Ops
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Website Add-Ons to Ramp Up Your Revenue Now
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Fire Up Your Social Media Engines!
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Hot Tips For Maximizing the Effectiveness of Your Website
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STOP IT! The Biggest Mistakes You’re Making On Your Dealership Website